The gay app Jack’d have brought out these “No Bullies, No Bigots” tees and tanks in response to the “No Fats, No Fems” t-shirts from U.S. clothing brand Marek + Richard.
Kevin Letourneau, Director of Marketing at Jack’d, issued the following statement, “Gay men are three times as likely to have an eating disorder, twice as likely to be diagnosed with depression and anxiety, and suffer a suicide rate double those of other men. Words matter.
They have consequences. That is why we were disheartened to see Marek + Richard perpetuate the toxic put-down, ‘No Fats No Fems,’ in their new line of apparel.
As the youngest, and most diverse community of gay men around the world, we see it as our responsibility to create a safe space to connect and empower our generation to stamp out exclusionary phrases from our vocabulary once and for all.
We appreciate the conversation this has sparked, but retroactive satire is not enough.” All proceeds from the No Bullies No Bigots apparel will go to support The Trevor Project, an organisation focused on suicide prevention for LGBTQ youth. For every purchase, Jack’d will commit a dollar-for-dollar matching donation.