The Eurocreme Group has added Hard Brit Lads, the studio whose content was previously only available online, to its burgeoning portfolio and released Sweat and Muscle.

    “Expanding the reach of Hard Brit Lads to outside of the club site was a dream of mine,” said Simon Booth, founder of Hard Brit Lads.

    Sweat and Muscle features a feast of hot British totty including Oliver James, James Carter, Darren Robbins, Justin Harris, Neil Stevens, Dean Munroe and Alex Graham. Hard Brit Lads content has been cited as the very best of British chav culture, and once you see some of the content you’ll agree.